Winning strategies for subscription apps in 2022

Winning strategies for
subscription apps in 2022

We’ve all been hit hard by Apple’s privacy policy changes - and the upheaval they’ve caused in the ecosystem. It has been no different for subscription-based apps. Yet because subscription apps operate by fundamentally different rules than free-to-play games, they’ve needed a whole new playbook for acquisition, retention, monetization - and yes: for adapting to a post-ATT world.

To answer your questions and discuss winning subscription app strategies with some of the smartest subscription app marketers, Rocketship HQ has put together a webinar in association with Liftoff + Vungle.

Join us and our superstar guests who have grown and scaled subscription apps substantially in a post-ATT world - as they pull back the curtains on what’s working right now, and what they expect to see change in 2022.

Meet our awesome panelists

  • Thomas Petit

    Growth Consultant

  • Carolin Rohte

    Head of Performance
    Marketing, YAZIO

  • Hichem Belouizdad

    Senior Account Manager,
    Liftoff + Vungle

  • Lisa Kennelly

    CMO, Fishbrain

Moderator

Shamanth Rao

Founder & CEO, Rocketship HQ

JOIN THE WEBINAR TO UNDERSTAND

  • SKAN and conversion schema optimization

    What is a good event and how can subscription apps maximise their opt-ins?

  • Trends and strategies for creatives

    What kind of creatives actually resonate with users?

  • What’s working with web-based flows

    Every app is moving to web-based flows for UA. What's the reason behind this?

  • Strategies for maximizing LTVs via paywalls

    The best practices in paywall optimization