Unlock month on month growth for your consumer/subscription app
Our battle-tested post-identifier strategies and rock solid processes help you scale user acquisition for your consumer/subscription app, even in a post-identifier world.
Trusted by
We’ve worked on:
100mm+
ad spend managed
10,000+
ads produced
100+
products grown
“In addition to being conscientious and accommodating, the RocketShip HQ team made our mission of spreading the hampr gospel far and wide THEIR mission. They worked tirelessly to refresh our ad creatives while meticulously strategizing ways to challenge our marketplace competitors.Their expertise and passion for success have helped us surpass our membership and conversion goals for the year. RocketShip has been more than just a partner, they've become an extension of our hampr family!”
“Rocketship HQ has been a great partner as we grow our digital acquisition in the midst of so much uncertainty around App Tracking Transparency. By implementing smart targeting and constantly testing and optimizing creative & messaging, we have been able to scale our spend and reach best-in-class efficiency metrics. Improving efficiency while significantly increasing spend almost never happens, yet here we are.”
“…helped bring some relentless discipline to not only help us truly understand our metrics and economics - but also eliminate a ton of inefficient spending.”
“ RocketShip HQ brought to the table nuance, understanding and speed that helped us unlock some massive growth in just a single city for us. They not only understood intricacies of mobile, but also turned around campaigns, channels and creatives very very quickly - helping us to scale aggressively in a hyper competitive market. We are excited to have them support our growth as we expand & grow from here on. ”
“ RocketShip HQ did everything it took to make some huge improvements in our CPAs - from testing an incredible variety of creatives and audiences to analyzing every nuance of our campaigns in depth. They not only tested a massive number of creatives but also did this systematically and methodically. Much of their work made light work of constraints like small audiences and limited budgets. We highly recommend their work”
“ RocketShip HQ get mobile user acquisition like no one else. They have an incredibly nuanced understanding of the complexities of the Facebook platform & the mobile app ecosystem - and they relentlessly iterated on our creatives, audiences and bids to drive our growth. They also truly grasp the dynamics of an early stage company like us - and understand what it takes to unlock massive growth”
Our results
JobGet
Accelerating the pace of growth of a lightning-fast job-search app
JobGet is a job-search app that helps service workers get jobs fast - sometimes as quickly as 24 to 48 hours. JobGet has been featured in leading publications such as Boston Business Journal, NPR, and MIT News among others. JobGet had run its growth primarily using influencers and social channels, and had begun testing paid ads. Their chief constraint was that they were operating only in Boston. How much growth could they achieve with systemic testing and optimization?
240% improvement in CPA.
4 Channels Tested
117% increase in scale
Parent Lab
Scaling across the funnel in the midst of Apple's privacy policy changes
Parent Lab is an app that provides evidence-based solutions for everyday parenting challenges. It helps parents connect and grow with their children through insightful, research-based content.
3x Scale
4x+ Lower cost per trial
50+ Creatives tested
hampr
Unlocking month-on-month growth in the face of App Tracking Transparency headwinds
hampr is an on-demand platform where users can schedule wash-and-fold laundry services via the mobile app.
55% CPP improvement
68% Increase in members acquired
42% ASO Conversion Uplift
Our Secret Sauce
SKAN measurement & targeting
Just because measurement is broken doesnt mean performance needs to break. We started planning and testing strategies for a post-IDFA world from the moment Apple announced the App Tracking Transparency framework in 2020. We’ve written 4 books and hosted numerous podcast episodes, all focusing significantly on post-identifier growth. We audit and optimize your SKAN schemas, and supplement these with incrementality analyses to help you make sense of incomplete metrics in a broken measurement system.
Creative process dialed into performance
No more pretty, non-performant ads. No more throwing concepts against a wall to see what sticks. Our creative process is based on our rigorous value proposition framework that is grounded in a deep understanding of your customers. The discipline we bring to our creative strategy, married with our seamless creative production process across formats(videos, UGC and display - whatever it takes) results in ads that perform - resulting not just in installs, but trials, transactions and long term value. Read about our creative process here
Full funnel dashboards to win across the funnel
Stop having to corral data from nooks and crannies of the web. Our customized full funnel dashboards help you clearly visualize and track everything that is happening across your marketing stack. From spend pacing to CPA trends to campaign performance across the funnel - we help you get insights at the flick of a thumb, so we can dial down on the strategies that truly move the needle.
Omnichannel strategies to do whatever it takes
Go where the fish are. It’s no longer enough to depend only on Facebook and Google in the disruption of the post-ATT world. To scale and grow, you have to unlock wins elsewhere. Our experience and custom tailored strategies for unlocking month on month growth on web-based flows, TikTok, Snap, programmatic channels(among others) will help you win across channels.
To request a free no-obligations consultation, please fill in the form below.
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At this point we are only taking on advertisers with a minimum of $50,000 a month in ad spend for our fully managed services.
(If our fully managed services aren’t a good fit for you, please consider our advisory services - or free office hours).
